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Completed the implementation of an automated solution, which streamlined a 160-man-hour process into an 8.5 hour automated test suite. Two years of coding had been dedicated to this effort, but the benefit had not been realized. Now they are realizing the benefit every day. Seamless also captured a $40K/mth cost savings by eliminating offshore contractors. That’s nearly half a million dollars savings annually. The company was acquired in May 2013.

August 2011

Seamless >> Grubhub

A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action. There is no magic formula to write perfect ad copy; it is based on a number of factors, including ad placement, demographic, even the consumer’s mood when they see your ad.

The Final Result

Grabbing the consumer’s attention isn’t enough; you have to keep that attention for at least a few seconds. This is where your benefits come into play or a product description that sets your offer apart from the others.

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